Services Marketing By Vasanti Venugopal And Raghu V N
₹1,160
₹1,450
20% OffFinal Price inclusive of all taxes
Cash on Delivery
Free Delivery
Get it delivered in 3-6 days
variant
Free Size
Product Information
Brand
Amicus Books
Ideal For
Students and Professionals
Age Group
Adults / Higher Education Students
Pack of
1
Author
Govind Apte
Genre
Management
Isbn
97800195667585
Page Count
440
Publisher
Oxford University Press
Product Description
- Premium Quality: Published by Oxford University Press, this authoritative volume on Services Marketing by Vasanti Venugopal and Raghu V N reflects the high editorial and academic standards of a globally trusted publisher.
- Product Design: Co-authored by Vasanti Venugopal and Raghu V N, the book is structured to present services marketing concepts in a clear, accessible manner aligned with higher education requirements.
- User Experience: With 440 pages of focused content, the book offers readers a thorough and immersive exploration of services marketing principles and practices.
- Versatile Occasion: Suitable as a primary academic textbook, a supplementary reference, or a professional development resource, this title serves multiple learning purposes.
- Ideal For: Tailored for adults and higher education students pursuing management studies, as well as professionals seeking to deepen their understanding of services marketing.
- Lifestyle Essential: An indispensable resource for anyone committed to mastering services marketing, this book belongs in every serious management student's and practitioner's collection.