Marketing Principles And Practice 3Rd Edition - Chunawala
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Product Information
Brand
Amicus Books
Ideal For
Students and Professionals
Age Group
Adults / Higher Education Students
Pack of
1
Author
S A Chunawala
Genre
Management
Isbn
9789350973806
Page Count
474
Publisher
Himalaya Publishing House
Product Description
- Premium Quality: Marketing Principles And Practice, Third Edition by S A Chunawala is a comprehensive academic text published by Himalaya Publishing House, offering authoritative and current coverage of marketing fundamentals.
- Product Design: Spanning 474 pages, this third edition is systematically structured to guide readers from foundational marketing concepts through to advanced principles and contemporary practice.
- User Experience: Chunawala's clear and methodical writing style makes this text an accessible and effective learning resource for students tackling marketing theory and its practical applications.
- Versatile Occasion: Suitable for use as a primary course text, an exam preparation guide, or a professional reference for those working in marketing, sales, and business development.
- Ideal For: Designed for higher education students pursuing management and marketing programmes, as well as professionals seeking to reinforce or update their marketing knowledge.
- Lifestyle Essential: A reliable and thoroughly updated marketing reference (ISBN: 9789350973806) that equips students and practitioners with the principles and practical insights needed to succeed in today's competitive marketplace.